VP of Market Research Job Description |
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The following is a full job description for VP of Market Research. Here are the requirements and responsibilities for VP of Market Research along with statistics. If after reading this page you determine that VP of Market Research is not the position you are looking for, you may want to try one of these similar titles: Market Research Director, Market Research Manager, Market Research Analyst I, Market Research Analyst III, Market Research Analyst II, Market Research Analyst IV, VP of Research & Development, Market Access Specialist II, Market Access Specialist III |
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Requirements and Responsibilities For VP of Market Research |
Directs and oversees an organization's market research function. Evaluates current sales, industry, and consumer data and predicts future trends. Ensures that marketing efforts are focused on markets with high potential. Uses testing to gather data on market potential for new product concepts. Requires a bachelor's degree. Typically reports to top management. Manages a departmental function within a broader corporate function. Develops major goals to support broad functional objectives. Approves policies developed within various sub-functions and departments. Typically requires 8+ years of managerial experience. Comprehensive knowledge of the overall departmental function. |
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Also referred to as: Vice President of Market Research, VP of Market Research & Analysis |
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Similar Jobs: Market Research Director, Market Research Manager, Market Research Analyst I, Market Research Analyst III, Market Research Analyst II, Market Research Analyst IV, VP of Research & Development, Market Access Specialist II, Market Access Specialist III |
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Level of Education: VP of Market Research Salaries with a Bachelor's Degree, VP of Market Research Salaries with a Master's Degree or MBA, VP of Market Research Salaries with a JD, MD, PhD or Equivalent |
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Industries: Aerospace & Defense, Biotechnology, Business Services, Chemicals, Construction, Edu., Gov't. & Nonprofit, Energy & Utilities, Financial Services, Healthcare, Hospitality & Leisure, Insurance, Internet, Media, MFG Durable, MFG Nondurable, Pharmaceuticals, Retail & Wholesale, Software & Networking, Telecom, Transportation |  |